Stay updated with the latest innovations, trends, and best practices in flexible packaging. Explore expert insights to make informed decisions for your business.
The CBD market crashed my expectations last year when I saw 80% of new brands fail within months. The survivors weren’t the ones with premium materials or fancy certifications. The brands that thrived understood one simple truth: CBD customers1 are skeptics first, buyers second. They want transparency about sourcing2, clear
You’ve been told bright green screams "cannabis," but I’ve watched countless brands fail with this approach. The real winners use completely different colors. The most effective cannabis packaging colors are deep purples with gold accents1, matte black with holographic elements2, and metallic copper or bronze3. These colors work because they
Most brands waste time perfecting visual aesthetics while missing what really matters. After years in custom sachet packaging design, I’ve learned the hard truth: consumers choose products based on feel and function, not just looks. Making packaging stand out requires mastering three elements: tactile experience that signals quality through touch,
You’ve invested in custom packaging for your products, but now you’re worried about odor control. Maybe you’re storing aromatic coffee beans or potent herbs that could leak their scent through regular packaging. Yes, custom Mylar bags are smell-proof when properly manufactured and sealed. The multi-layer structure1 with aluminum or metallized
You see vacuum-sealed coffee bags everywhere. But here’s what most roasters don’t know: they’re wasting money on the wrong packaging technology. No, most premium roasted coffee beans are not sold in vacuum-sealed bags. Instead, they use one-way valve bags1 with nitrogen flushing. This method costs 40% less than vacuum sealing
Most coffee brands fail within two years. The shocking part? It’s rarely about the coffee quality – it’s about oxygen slowly destroying their product through poor packaging choices. I’ve seen this scenario hundreds of times: A brand invests in beautiful packaging designs and impressive certifications, but ignores the fundamentals of
You know that feeling when you pick up a package of dried fruit and it just doesn’t speak to you? The words feel generic, the benefits unclear, and you put it back on the shelf. Writing effective content for dried fruit snack packaging requires three key elements: telling your origin
Stand up pouches seem simple, but most companies miss their biggest advantage. The real value isn’t just flexible packaging1—it’s solving your entire supply chain challenge2 while cutting costs by 40%. Stand up pouches are used in food, beverages, pet products, cosmetics, pharmaceuticals, automotive fluids, and industrial applications. They reduce shipping
The coffee industry spends millions on "sustainable" packaging that ends up in landfills anyway. Your customers demand eco-friendly solutions, but most options fail to deliver real environmental benefits. I’ve found that truly sustainable coffee packaging isn’t about chasing every biodegradable trend. The best eco-friendly options are recyclable mono-material structures1 with
Your logo looks perfect on the screen, but will it survive the reality of coffee packaging? Most roasters learn this lesson the hard way. Yes, you can absolutely customize coffee bags with your brand logo. The process involves selecting the right bag structure, ensuring proper barrier properties for freshness (targeting
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